NAGHEDI, the brand founded with the clear aim of creating timeless bags that can last beyond a single season, embodies a combination of style, versatility and longevity. Founder Sara Naghedi, recognizing a gap in the market after almost two decades in the accessories industry, was determined to create something that would defy the constant changes in fashion.
NAGHEDI, the brand founded with the clear goal of creating timeless bags that can endure beyond a single season, embodies a combination of style, versatility, and durability. Founder Sara Naghedi, who identified a gap in the market after nearly two decades in the accessories industry, was determined to create something that would withstand the constant changes in fashion.
NAGHEDI's Launch
In 2015, after intensive planning and nearly a year of design and development, Sara Naghedi proudly launched her eponymous line, NAGHEDI. Inspired by the need to combat the wastefulness of seasonal fashion, the idea emerged to create a collection of timeless favorites that would endure independently of trends.
Craftsmanship
NAGHEDI's signature handwoven neoprene bags are the result of this vision. Made from cutting-edge fabrics that are versatile, durable, and easy to maintain, they are not only stylish but also robust enough to withstand daily demands. Each bag is an instant classic.
NAGHEDI's Philosophy
NAGHEDI's philosophy aligns with the idea of slow fashion, focusing on craftsmanship and quality. Each bag is individually handwoven, with skilled weavers producing only a few bags per day. This ensures not only the uniqueness of each piece but also emphasizes sustainability and respect for the craft.
Timeless Classics
NAGHEDI is distinctive yet understated. It is a brand that not only defies current trends but also embodies the value of timeless elegance and functionality. Inspired by past and future generations, NAGHEDI strives to shape a new era of handbags—an era where style, quality, and sustainability are paramount.