Since its foundation in Stockholm in 2016, CHIMI has embodied the perfect fusion of high-quality craftsmanship and minimalist, futuristic design. The brand was founded by childhood friends Daniel Djurdjevic (CEO) and Charlie Lindström (Creative Director) and embodies an active and artistic lifestyle.
CHIMI's sunglasses
The heart of CHIMI's collections are, among other things, their sunglasses, which are characterized not only by their aesthetics, but also by their high-quality production from Italian acetate. Each pair of glasses is carefully handcrafted, ensuring not only quality but also individuality and attention to detail. CHIMI's designs feature clean lines and a minimalist aesthetic that is timeless. This approach is also reflected in the brand's philosophy, which knows how to merge the boundaries between classic style and innovative design.
CHIMI worldwide
CHIMI has managed to be in demand worldwide and is celebrated in far more than just Germany. Her designs can be found in global hotspots such as Paris, Seol, London, Cape Town and Milan. Even absolute global stars like Kendall Jenner and Hailey Bieber are fans of the Swedish label and wear CHIMI sunglasses.
“The Solar Project”
But the brand can do even more than fashion. Unique to CHIMI is their solar project, which goes far beyond fashion. The brand invests a portion of its revenues in solar energy initiatives that bring renewable energy to where it is needed most. This initiative is not only an effort to make the world a better place, but also a commitment to realize the vision of a more sustainable future.
“Earthlife Africa”
CHIMI is also particularly committed to supporting the local organization “Earthlife Africa” in its work for energy democracy in South Africa. Through donations, CHIMI helps install solar panels and solar charging stations to help homes and local businesses in areas without access to safe electricity.